2024 Mazda MX-5 Miata
© PHOTO FROM MAZDA
Inspired by classic roadsters, this driver-focused sports car facilitates the enjoyment of an intuitively customized driving experience.
In our home, we've coined the term meocentric.
A made-up, facetious play off the Greek-rooted word geocentric
(which is used to indicate activity that revolves around an earth-based center point), our usage of the expression meocentric
tends to describe someone who is self-centered, inwardly focused, or outright egotistical. The automotive designers of the Mazda MX-5 Miata, however, have unwittingly flipped the script and cleverly transformed the typically negative connotation of meocentric
to instead mean something much more akin to individual personalization, bespoke style, or even customized tailoring specifically geared for driver comfort and convenience. Inspired by classic 1960s roadsters, the lightweight and well-balanced MX-5 Miata is built specifically for sports car enthusiasts who value the intentional simplicity of a purely ethereal driving experience. Structured tailoring, compact minimalism, and an intuitively designed cockpit environment that puts essential vehicle controls within easy arm's reach are a just few of the factors that continue to make the MX-5 Miata a popular choice for outstanding enjoyment on the road. Consider five ways that hitting the open highway in the 2024 Mazda MX-5 Miata convertible is clearly an act of brilliantly engineered driver-focused meocentricity.
Fun for Your Soul
The MX-5 Miata is strategically engineered to feed your soul's insatiable quest for excitement and adventure. From the 2.0-liter Skyactiv-G engine to the precise steering, every aspect of its performance makes it extremely fun to drive. The Miata's manual transmission, with short, crisp gear shifts, overwhelmingly gives drivers a visceral, connected feel that's hard to match. Whether it's carving through winding roads or cruising through the city, the Miata's responsive handling makes every drive exhilarating. At just over 2,300 pounds, its lightweight design adds to this excitement, making it quick and agile as it turns driver inputs into dynamic movement. This pure driving experience is where the Miata truly shines, thus transforming the act of driving into an expression of freedom.
Peace for Your Mind
The Miata is not only just about fun, but it's also all about control and precision. The 50:50 weight distribution gives the car remarkable balance, allowing for more predictable handling, especially during cornering. This balance ensures that the car feels stable, with minimal body roll and excellent road feedback. With Mazda's advanced Kinematic Posture Control (KPC), the Miata subtly applies brake pressure during sharp turns for significantly enhanced stability and cornering precision. This means you can confidently take on challenging roads, knowing that the car is most likely to respond exactly as you expect. The predictable handling helps keep your mind at ease, allowing you to focus fully on the road ahead.
Controls at Your Fingertips
Driver comfort in the MX-5 Miata goes beyond just seating. Mazda has designed the cockpit layout with a driver-first mentality, putting all essential controls within easy reach. The ergonomically placed shifter, steering wheel with integrated buttons for essential functions, and infotainment system are all positioned to minimize distractions. Even the climate controls are angled toward the driver, ensuring you don't need to take your eyes off the road for long. The minimalist interior enhances this focus, reducing clutter and keeping the driver's attention on the driving experience where it belongs. The Miata's compact design also means that you're always close to the controls, whether you're shifting gears or adjusting the temperature.
Stability for Your Body
Any driver's connection to the car is paramount, and Mazda utilizes the philosophy of Jinba Ittai
(which refers to the unity of horse and rider) to guide every design choice. This concept is embodied in the Miata's driving dynamics, where everything feels like an extension of the driver. Kinematic Posture Control (KPC) ensures that the Miata stays planted in corners, enhancing stability and minimizing body roll. The precise steering and low seating position allow you to feel every movement the car makes, furthering that connection. The bolstered seats are designed to hold you in place during spirited drives, ensuring that you remain stable and comfortable throughout your journey.
Wind in Your Hair
The convertible top of the MX-5 Miata is more than just a feature; rather, it's an integral part of the driving experience. Whether you choose the soft-top or the retractable hardtop, the ease of use allows you to enjoy the open-air freedom at a moment's notice. This connection with the elements enhances the sensory pleasure of driving, making every trip feel more immersive. The lightweight design, combined with the quick-to-operate roof, offers a driving experience that is both exhilarating and liberating. The open-top driving of the Miata isn't just about performance; it's about capturing the essence of what it means to enjoy the road, with the wind in your hair and the world at your fingertips.
the 2024 Mazda MX-5 Miata continues its legacy as a driver-focused sports car that offers unparalleled joy and control behind the wheel. Whether it's the finely-tuned handling, the simplicity of the controls, or the open-air experience, the Miata is designed to put the driver at the center of it all. For over 30 years, this lightweight roadster has delivered a timeless, pure driving experience that appeals to enthusiasts and casual drivers alike. As the embodiment of meocentric
design, the Miata remains a symbol of driving pleasure in its most unadulterated form.
Learn More
For more information or to test drive a Mazda CX-90 for yourself, stop by a local dealer or visit online at:
Mazda | MX-5 Miata
About Mazda
Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada, Mexico and Colombia through approximately 795 dealers. Operations in Canada are managed by Mazda Canada Inc. in Richmond Hill, Ontario; operations in Mexico are managed by Mazda Motor de Mexico in Mexico City; and operations in Colombia are managed by Mazda de Colombia in Bogota, Colombia.