2024 Mazda CX-5
© PHOTO BY SCOTT TILLEY
The principles seek to capture the energy and beauty of motion, translating it into design elements of Mazda's vehicles.
Mazda has always been synonymous with innovation in design, and the critically acclaimed CX-5 stands as a prime example of the brand's commitment to aesthetic excellence. At the heart of Mazda's design philosophy is the brand's signature Kodo design language, meaning Soul of Motion
in Japanese. A testament to Mazda's commitment to artful design, the CX-5 is the brand's best-selling vehicle in the U.S. and represents a pinnacle in Mazda's commitment to blending style, performance, and practicality in the highly competitive compact SUV segment. The Mazda CX-5 has been a standout player in its market by elevating automotive appeal to a more sophisticated level and earning accolades for its dynamic driving characteristics, renowned craftsmanship, and artful design.
The underlying principles of Kodo design seek to capture the energy and beauty of motion, translating it into the design elements of Mazda's vehicles. The goal is to create a seamless connection between the car and its driver, enhancing the driving experience through visual aesthetics. One of the hallmark features of Kodo design in the CX-5 is the dynamic silhouette that conveys a sense of constant motion. The vehicle's lines flow with purpose, creating a harmonious balance between tension and relaxation. The sculpted body, characterized by flowing contours and carefully crafted curves, not only enhances aerodynamics but also gives the CX-5 a distinctive and elegant presence on the road.
Mazda's Kodo design language is meticulously expressed in the exterior design of the CX-5, creating a vehicle that not only moves physically but also evokes a sense of dynamic motion even when standing still. The signature wing grille, often likened to the ferocity of a predatory animal, adds a sense of strength and boldness to the vehicle's facade, while sleek LED headlights with a distinctive signature not only illuminate the path ahead but also create a visual identity that is unmistakably Mazda. The CX-5's expressive wheel arches not only accommodate the available wheel sizes but also add a sense of athleticism to the vehicle's stance. The wheels are positioned at the outer edges, creating a sense of stability and agility that complements the overall design language.
Beyond the dynamic lines and sculpted features, Kodo design in the CX-5 embraces the principles of minimalism rooted in Japanese aesthetics. The uncluttered surfaces and focus on essential elements inside the cabin create a sense of purity and sophistication. This intentional simplicity, often seen in the way character lines are carefully placed, extends beyond the visual realm to embrace a human-centric approach. The placement of controls, the driver-centric cockpit, and the overall ergonomics of the exterior elements are designed to enhance the driver's connection with the vehicle. The CX-5, through Kodo design, becomes an extension of the driver's intentions, creating a harmonious and immersive driving experience.
The Mazda CX-5 serves as a canvas where the art of movement is masterfully expressed through the lens of Kodo design. Every curve, line, and detail is a testament to Mazda's commitment to creating not just vehicles but moving works of art. The CX-5, shaped by the principles of Kodo design, stands as a testament to the brand's pursuit of elevating the driving experience to an art form.
For more information or to test drive this vehicle for yourself, stop by a local dealer or visit online at:
Mazda CX-5
About Mazda
Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada, Mexico and Colombia through approximately 795 dealers. Operations in Canada are managed by Mazda Canada Inc. in Richmond Hill, Ontario; operations in Mexico are managed by Mazda Motor de Mexico in Mexico City; and operations in Colombia are managed by Mazda de Colombia in Bogota, Colombia. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center