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The 2024 Encore Avenir Is Elevating Luxury

This new subcompact SUV heralds a new era for Buick combining sophistication and innovation in perfect harmony.

The all-new design language for the 2024 Encore GX Avenir SUV epitomizes elevating luxury along with an array of exclusive features that highlight Buick’s “new look” of sophistication and refinement. For me, this 'new' styling is what Buick always represented to me from a bygone era. As a youth, my Midwest hometown had well over a dozen manufacturing plants that were recognized both nationally and internationally. Also, there were a number of large and successful farms in the area, so the financial demographic of the town was able to easily support a Buick dealership. Most of the time the individuals that drove a Buick, were either a farmer’s wife or junior executives who were working their way up the corporate ladder. If you saw someone driving a Buick back then, you knew they were doing pretty well. Looking back, I guess you could say the Buick line was the entry level for the Cadillac line.

Elevating Luxury

As you approach the vehicle the first thing that catches your eye is the Avenir grille which instantly commands attention with its Black Ice finish. The Avenir also sits on bespoke 19" polished premium wheels that are exclusive to the Avenir. It gives the vehicle a sophisticated pop. Those stunning wheels are framed perfectly by body-color wheel arch flares and lower rocker cladding which further enhances the Encore Avenir's distinguished presence on the road. Finishing off the walk around you will see the vehicle's LED taillamps that feature unique clear lenses that ensure the Avenir's distinctive character shines through, leaving an undeniable impression of luxury and sophistication.

Interior Sanctuary

When you climb into an Encore with the new Avenir trim you are sitting exactly where the harmony of premium design and advanced technology creates an unmatched driving sanctuary. My press loan Avenir's interior was a testament to Buick's meticulous attention to detail that featured ebony with ebony accents. The front seats were leather appointed and adorned with a unique quilted stitching pattern and embroidered logos on the head restraints, showcasing luxury in every stitch. There are also heated front row seats as well as the steering wheel, an 8-way power-adjustable driver's seat with additional lumbar control to ensure a tailored driving experience. Rounding out the spa interior experience is the dual-zone automatic climate control system.

The interior technology portion of the Avenir is highlighted by Buick's Virtual Cockpit System that seamlessly integrates an 11-inch diagonal infotainment touchscreen and an 8-inch diagonal driver information center under a single pane of glass that is angled perfectly towards the driver for easy connectivity and control. To further enhance the sanctuary feel, there is also available an optional Bose® premium 7-speaker audio system. For those long summer trios, there is plenty of legroom for the second row and the SUV's extra-versatile cargo space includes a standard 40/60 split rear seats and a flat-folding front-passenger seatback, promising adaptability to any lifestyle.

2024 Buick Encore

The 2024 Encore GX is the first Buick in North America to sport our revamped interior and new Virtual Cockpit System.
Bob Boniface, Director, Global Buick Design

Dynamic Performance

Whether navigating urban streets or conquering rugged terrain, the all-new Encore Avenir is engineered to deliver a spirited driving experience with every journey behind the wheel. It all starts with the advanced inline ECOTEC 1.3L turbo engine that creates an impressive 155 horsepower and 174 lb-ft of torque. My Front-Wheel Drive Encore came with a responsive CVT that produces an EPA-estimated 29 mpg city and 31 mpg highway in mode. Perfect for those around town errands or long weekend getaways. If you choose the AWD Encore version, it comes with a 9-speed automatic transmission and a Drive Mode Selector which allows the vehicle's performance to suit any driving mood or driving condition. And for those long weekends, this luxury sub-compact also provides the ability to tow up to 1,000 lbs of weekend fun.

Empowering Connectivity

The Encore GX offers SiriusXMAudio trial, 3 Years of OnStar® and Premium Plan services, providing access to emergency assistance, vehicle diagnostics, and more, along with 3 years of In-Vehicle Wi-Fi® Hotspot Data, keeping you connected wherever the road may take you. With its innovative suite of technologies for 2024, Buick redefines the driving experience, putting confidence and convenience at the forefront of every drive.

2024 Buick Encore

Inspiring Confidence

Buick's Standard Buick Driver Confidence safety package, included in the All-New 2024 Encore GX Avenir SUV, instills confidence and peace of mind with an array of advanced safety features designed to prioritize driver and passenger safety. This comprehensive package encompasses Lane Keep Assist with Lane Departure Warning, Automatic Emergency Braking, Front Pedestrian Braking, Forward Collision Alert, Following Distance Indicator, and IntelliBeam auto high beams, ensuring that drivers are equipped with the tools needed to navigate safely through any driving scenario.

Moreover, the Encore GX Avenir offers available driver assistance technologies such as Rear Park Assist, Rear Cross Traffic Alert, Adaptive Cruise Control with Enhanced Emergency Braking, Rear Camera Mirror, and HD Surround Vision, further enhancing safety and awareness on the road. To provide added reassurance, the vehicle also comes equipped with 3 years of the OnStar® Premium Plan*, which includes OnStar Automatic Crash Response*, Roadside Assistance*, and access to the OnStar Guardian® app. With these advanced safety features and technologies, the 2024 Encore GX Avenir epitomizes Buick's commitment to ensuring every journey is smooth, secure, and worry-free, reaffirming that safety is not just a feature, but a promise.

The 2024 Encore GX Avenir not only offers a sanctuary of luxury but also invites you to an experience that deepens with every mile, whether navigating urban streets or embarking on a cross-country journey, its presence is sure to command admiration and envy alike.

Specifications

Engine: 155 horsepower ECOTEC Inline 1.3L Turbo
Torque: 174 pound-feet
Transmission: CVT
Wheels: 19" polished premium (exclusive to Avenir)
Touchscreen: 11-inch diagonal infotainment
Color: Moonstone Gray
Fuel: 29/31/30 (mpg city/highway/combined)
MSRP (starts): $31,900
MSRP (shown): $34,590

Learn More

For more information or to test drive this vehicle for yourself, stop by a local dealer or visit online at:
Buick

About Buick

Buick is an international modern luxury brand offering vehicles with sculpted designs, luxurious interiors and thoughtful personal technologies, along with responsive-yet-efficient performance. Buick is attracting new customers with its portfolio of award-winning luxury models in North America and China. Learn more about Buick cars and crossovers at www.buick.com, on Twitter @buick, on Instagram, or at www.facebook.com/buick

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