Source: Visit Tyler

Rose Season is celebrated throughout the month with a variety of events for the whole family to enjoy. Some of those events include arts and craft fairs, historic home and rose tours, festivals, concerts, and more. Rose Season would not be complete without the Texas Rose Festival [including] elaborate displays of roses and activities such as the Rose Show, Coronation, Queen's Tea, and of course, the popular Texas Rose Festival Parade. In 2016, approximately 46,000 visitors from out of town attended the Rose Season festivities, which resulted in a $2.5 million estimated economic impact on the local community. View a list of Rose Season activities or contact Visit Tyler at 903-592-1661. Texas Rose Festival is organized by a committee of community members working in conjunction with the Texas Rose Festival Association.

In 1933, during the height of the Great Depression, a group of Tyler civic and community leaders created a festival to showcase Tyler's rose industry. Thanks to the Oil Boom, Tyler had been somewhat insulated from the reality much of the rest of the country was experiencing. Tyler had real cause to celebrate; so the Texas Rose Festival was born, known in the beginning as the Tyler Rose Festival. The annual festivities were quickly adopted and word of the elaborate gowns and awe inspiring roses spread statewide. As the years progressed, The Texas Rose Festival played host to multiple dignitaries, First Ladies, and future presidents and gained much national attention. Today, tourists come from all over to be a part of Texas history and participate in this annual celebration.

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Texas Rose Festival
Visit Tyler | Texas Rose Season