Toyota and JBL: Sounds Good to Me

Music is an integral part of our everyday lives, and one of my all-time favorite memories stems from an ethereal moment during an extended travel adventure across the southern United States when I was driving across the 24-mile Lake Pontchartrain Causeway in a Toyota Avalon. The windows were rolled down sending a cool breeze through my hair while I dreamily sang along to the lyrics of Taylor Swift's Wildest Dreams which permeated the surrounding atmosphere from the cranked-up JBL sound system.

Whether it's crystal-clear vocals or thumping bass beats, people love to hear their favorite tunes exactly the way the original artist intended—or at least replicate it as closely as possible. And by providing outstanding value at an economical price point, JBL audio systems can transform a vehicle into your own personal auditorium or front row concert stage experience. Named for founding audio/speaker engineer James B. Lansing, JBL is one of most reputed brands in the audio industry, and its car speakers have long been known for their outstanding sound quality and ability to produce excellent balance, pitch, and bass across a wide spectrum of musical genres. Not only are the company's loudspeakers and related electronic products used in a very high percentage of THX movie theaters, live concert performance arenas, and professional recording studios, but the company is also known for making significant advancements in the automotive industry as well.

JBL teamed up with Toyota in 1996 to form a partnership dedicated to serving the music itself by bringing legendary sound straight into new cars. Using a custom blend of art and science, tailor-made details are customized for each Toyota model including meticulous configurations, precision adjustments, and the fine-tuning of each strategically-placed speaker. Hundreds of hours of quality work have resulted in a dynamically-vibrant sound with impressive clarity, crisp tones, and deep vibrations. Clari-Fi technology additionally works to restore the original sound of digitally-compressed audio files and transforms the listening experience by adding depth and color back into streamed music. Clari-Fi can also be combined with Quantum Logic Surround technology to create an even more immersive experience. By selecting the activation of a particular mode, the system is capable of repositioning sound so that a more enveloping sound is obtained or perhaps a live concert venue is simulated by moving the vocals to the front and center of the vehicle with different instrument frequencies being heard all around the cabin.

Each JBL sound system is specifically tailored in accordance with each individual Toyota model by factoring in considerations for hardware, software, and overall structure. Speaker placement, power levels, and amplification processes are also taken into consideration in order to provide the best audio experience possible. System availability differs across the line of Toyota models and trim levels, but 2020 Toyota models that are available with JBL speakers in at least one of their trim levels include:

So get your motor running [and] head out on the highway in a new Toyota and rock out with a JBL sound system ... because the audio-enhancing partnership was no doubt born to wild.

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